Finding Qualified Buyers for your Business

By , July 20, 2010

You’ve worked hard to grow your business into a successful venture. Now you want to sell it and reap the benefits of all those years of hard work. There are many questions involved with selling a business, but the most important is: How do you find qualified buyers?

Some people say the quantity of buyers that are interested in buying your business is most important. Others say the quality of buyers is most important, regardless of quantity. But the correct answer is both are very important. Here’s why:

If you have 50 buyers interested in your business, then you have plenty of quantity. But if you are selling a $1,000,000 manufacturing business and these buyers can only afford a business that costs less than $300,000, or if they all prefer a service business, then this “quantity” of buyers is a waste of time. You will spend hours talking to unqualified buyers about your business when they have no interest in actually buying it.

Conversely, say you only have 2 buyers interested in your business and they are looking to spend at least $1,000,000 on a manufacturing business. You have good buyer “quality” but not enough quantity. On average, you need at least 10 or more qualified buyers to look at your business before you can reasonably expect to sell it. And the more buyers you have looking at your business, the higher the sales price typically is.

In a nutshell, the more qualified buyers you have looking at your business, the faster you will sell your business and the more money you will make on the sale. But how do you get both quantity and quality of buyers interested in your business? The key is to employ several methods of effective advertising that don’t cost you a fortune.

Word of Mouth Advertising

This method of advertising is very spotty and should not be considered a core form of advertising. Due to its nature, your business is exposed to a very limited number of buyers that probably aren’t qualified. As a result, this method of advertising provides neither quantity nor quality, which makes it very ineffective at helping you sell your business.

Classified ads in the local newspaper

The old-fashioned method of advertising a business for sale was to place a classified ad in one or more newspapers and hope enough qualified buyers would stumble upon it. This method is not very effective because you only have a few short lines of text to tell your entire story and attract interest in your business. This not only reduces the overall quantity of buyers, but you also end up wasting time on a lot of unqualified buyers. As a result, classifieds are not very effective at generating a high quality or quantity of buyers.

Business Brokers

Business brokers are typically very professional and knowledgeable in the art of buying and selling a business. Plus they are skilled at helping sellers sell their business. They will prepare your business for sale and handle all discussions with buyers on your behalf.

In addition, brokers will help generate interest in your business from buyers through their relationships with other brokers, as well as listing your business for sale on their website.

However, to get maximum quality and quantity of buyers interested in your business it is best to complement a broker’s services with additional advertising efforts. You can do this either in conjunction with the broker’s efforts, or on your own.

Online marketplaces

Currently the most effective method of getting both the highest quantity and quality of buyers interested in your business is by advertising on an online business-for-sale marketplace. These marketplaces are searched by hundreds of thousands of buyers each month, and can generate a staggering amount of interest in your business.

There are many online marketplaces to choose from, but they are far from equal. Some have inadequate search functions, which mean your quality of buyers will decrease. The better the search functions the site offers, the more precisely buyers can search for what they want. And when a buyer finds your business, you know they are highly qualified.

Other business-for-sale marketplaces are just interested in collecting listing fees from you, regardless of whether or not they help you find a buyer. These sites charge a monthly listing fee that is not tied to performance of any kind. As a result, they may or may not bring you any qualified buyers, and they really don’t have any incentive to do so.

The most effective business-for-sale marketplaces put their money where their mouth is and only charge sellers on a pay-for-performance basis. With these sites, you list your business for sale on the site and it appears in buyers’ search results when they search for a business that meets your criteria. But you are only charged a small fee if the buyer actually clicks on your listing and views its details. And you can set your own budget to determine the quantity of buyers you want.

Performance-based marketplaces are very efficient and highly effective because you get exposure to the maximum number of highest quality buyers, but you don’t pay if you don’t have any qualified buyers view your listing.

Resources
* Find the perfect business to buy or franchise to buy,

* To find a broker to help you buy or sell a business, visit BrokerSource

* Sell a business or franchise quickly and easily with risk-free performance-based pricing

Electrical Safety Is Not Shocking

By , July 18, 2010

In electrical injuries there are four main types of injuries: electrocution (will cause death), electric shock, burns, and falls. These injuries can come from direct contact with the electrical energy, electrical arcs that jumps to a person who is grounded, thermal burns including flash burns from heat generated by an electric arc, flame burns from materials that catch on fire from heating or ignition by electrical currents, and muscle contractions can cause a person to fall. The fall can cause serious injuries also. High voltage contact burns can burn internal tissues while leaving only very small injuries on the outside of the skin.
There are some safeguard procedures that can be followed to ensure electrical safety:
1) Inspect tools, power cords, and electrical fittings for damage or wear prior to each use. Repair or replace damaged equipment immediately.
2) Always tape cords to walls or floors when necessary. Nails and staples can damage cords causing fire and shock hazards.
3) Use cords or equipment that is rated for the level of amperage or wattage that you are using.
4) Always use the correct size fuse. Replacing a fuse with one of a larger size can cause excessive currents in the wiring and possibly start a fire.
5) Be aware that unusually warm or hot outlets may be a sign that unsafe wiring conditions exists. Unplug any cords to these outlets and do not use until a qualified electrician has checked the wiring.
6) Always use ladders made of wood or other non-conductive materials when working with or near electricity or power lines.
7) Place halogen lights away from combustible materials such as cloths or curtains. Halogen lamps can become very hot and may be a fire hazard.
8) Risk of electric shock is greater in areas that are wet or damp. Install Ground Fault Circuit Interrupters, known also as GFCI, as they will interrupt the electrical circuit before a current sufficient to cause death or serious injury occurs.
9) Make sure that exposed receptacle boxes are made of non-conductive materials.
10) Know where the breakers and boxes are located in case of an emergency.
11) Label all circuit breakers and fuse boxes clearly. Each switch should be positively identified as to which outlet or appliance it is for.
12) Do not use outlets or cords that have exposed wiring or use power tools with the guards removed. Do not block access to circuit breakers or fuse boxes and do not touch a person or electrical apparatus in the event of an electrical accident. Always disconnect the current first.
A Ground Fault Circuit Interrupter (GFCI) works by detecting any loss of electrical current in a circuit. When a loss is detected, the GFCI turns the electricity off before severe injuries or electrocution can occur. A painful shock may occur during the time that it takes for the GFCI to cut off the electricity so it is important to use the GFCI as an extra protective measure rather than a replacement for safe work practices.
GFCI wall outlets can be installed in place of standard outlets to protect against electrocution for just that outlet, or a series of outlets in the same branch. A GFCI Circuit Breaker can be installed on some circuit breaker electrical panels to protect an entire branch circuit. Plug-in GFCIs can be plugged into wall outlets where appliances will be used and are commonly found in bathrooms. Another common use for GFCI is for pools and hot tubs.
Test the GFCI monthly. First plug a “night light” or lamp into the GFCI-protected wall outlet (the light should be turned on), then press the “TEST” button on the GFCI. If the GFCI is working properly, the light should go out. If not, have the GFCI repaired or replaced. Reset the GFCI to restore power. If the “RESET” button pops out but the light does not go out, the GFCI has been improperly wired and does not offer shock protection at that wall outlet. Contact a qualified electrician to correct any wiring errors.
Power tools used incorrectly can electrically hazardous. Switch tools OFF before connecting them to a power supply. Disconnect power supply before making adjustments. Ensure tools are properly grounded or double-insulated. The grounded tool must have an approved 3-wire cord with a 3-prong plug. This plug should be plugged in a properly grounded 3-pole outlet. Do not use electrical tools in wet conditions or damp locations unless tool is connected to a GFCI. The operation of power tools might ignite flammable substances and in can cause an explosion near certain vapors and gases.
Never use extension cords as permanent wiring. Use extension cords only to temporarily supply power to an area that does not have a power outlet. Keep power cords away from heat, water and oil. They can damage the insulation and cause a shock. Do not allow vehicles to pass over unprotected power cords. Cords should be put in conduit or protected by placing planks alongside them. Check power cords and plugs daily; discard if worn or damaged. Keep power cords clear of tools during use.
Extension cords themselves can be hazardous. Suspend power cords over aisles or work areas to eliminate stumbling or tripping hazards. Do not tie power cords in tight knots; knots can cause short circuits and shocks. Loop the cords or use a twist lock plug. Many circuits are wired to twelve amp breakers so do not plug several extension cords into one outlet.
Electrical safety is simple. Electricity should be respected and precautions should be taken to prevent injuries. Safety devises are becoming safer each year; its up to you to use them correctly. Be aware and be safe.

Foreclosure Listings Home Buying Tips

By , July 16, 2010

Home buying is a big deal, but it doesn’t have to be difficult.

People buy homes for many different reasons. Most buy for the sole purpose of living the American Dream, others use the home buying market as an investment tool, and some even use the margins inherent in real estate transactions as their daily income. Many homes are sold each year as foreclosure listings. These can be purchased for a significant discount over market value.

There are many factors one needs to consider when buying a house, whether to live in or as an investment opportunity through a foreclosure listings directory.

First and most important is do the research. Know what you’re buying.

One of the most important factors to research when buying a home is location. City, State, and, even neighborhood should all be considered carefully.

We’ve heard it said over and over again. “Location, Location, Location”

So why is location so important? Well, unless you plan to live in the house forever, eventually, you or your estate will want to sell it. You want the home to appreciate in value. You also want to be able to sell quickly. What you don’t want is a house for sale sign sitting in your front yard for years.

It doesn’t matter how wonderful your property is, you’ll have a very difficult time trying to sell your home for top dollar in a bad neighborhood in a reasonable amount of time. This doesn’t necessarily mean that it’s a bad home. It simply means that there will be less demand. That’s not what you want when you decide or have to sell your house.

One needs to apply a neighborhood litmus test when buying a home. Things to consider include schools, nearby growth and development, and convenience. Local governmental agencies often list a school district’s rankings. This information can also be found on the Internet. If all else fails, real estate agents have access to this information and can be very helpful. The value of your home will appreciate much more if it is located in a neighborhood with good schools.

New construction nearby also plays a great role in improving the value of a house and should definitely be considered when buying a house. A neighborhood which is on the outskirts of a new development will benefit from the higher prices of the newly constructed homes. If, however, the neighborhood exhibits signs of decline, one should think twice before buying that house.

One other item to consider when looking for a house for sale is it’s proximity to places of convenience like shopping centers, transportation hubs, and parks. Remember, someone else will be house buying from you in the future. It will happen. And? They will be looking at the same factors at that time.

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